Category Archives: Online

How Appropriate

Last week as Sarah and I were finishing up our final report for Operation Christmas Child just before Easter, it occurred to us that there was a special connection in what we were doing. We couldn’t help but think of Jesus and … Continue reading

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Emails, Emails, Emails

Are you doing everything you can to maximize your email marketing efforts?  Are your emails appealing, relevant, and mobile-ready?  Have you tested them? If not, you may wish to scroll through a few quick tips about Email Marketing, Email Capture, … Continue reading

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Brevity is the Name of the Game

Have you tried Vine yet? Twitter recently acquired a new video-sharing platform called Vine that allows users to create and share short videos online.  The trick?  Your video can be no longer than 6 seconds in length.  Keeping long-winded videos … Continue reading

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Show, Not Tell – How to use Pinterest and Instagram in Social Marketing

My toddler already has a fascination with books and loves to flip through the books in his older siblings’ library. Occasionally he pulls one from my bookshelf, settles himself down and curiously flips through the pages of some thick novel … Continue reading

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Do you suffer from Nomophobia?

Rogers recently released 2012 stats and findings on Canadian mobile and internet usage. It appears that Nomophobia – the fear of being without one’s mobile phone – is on the rise. Sixty-five percent of the 1,040 smartphone and tablet users … Continue reading

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